Review of MotoChic Gear's Lauren Bag September, 2015
Debra Chin, founder of San Francisco based MotoChic
Gear, borrowed her boyfriend's backpack to use on a ride. It didn't fit
her very well and looked too masculine so she designed her own intended
for use by women. The result is "The Lauren" (named for Lauren Hutton)
which first gained exposure through a successful Kickstarter campaign.
The Lauren is intended to be utilized as BOTH a backpack and a tote -
making the transition from riding to off-motorcycle/scooter
functionality. MotoChic was kind enough to send a Lauren to us for
review. Debra suggest we begin by watching a video to see the features
of The Lauren.
OK, looks like a cool idea. Now I like to think that
I'm comfortable enough with my masculinity to test a "women's" backpack
and tote, but that wouldn't be the point. This product is made for women
who ride, NOT full-figured old men who ride. Yes, I admit to trying it
on in the privacy of my office and can tell you The Lauren is not just a
shrunken men's backpack. The sizing and fit of the shoulder strap and
waist belt is suited to the female form. Luckily, local scooterist
Karrie agreed to check out The Lauren for us. Karrie has been riding a
Genuine Buddy scooter for many years as regular transportation and has a
fine sense for fashion and design.
The Lauren is made from polyester fabric and leather
with corrosion resistant YKK zipers. The bottom of the bag is reinforced
with 1000 denier polyester. It's 16 inches tall, 12.5 inches wide and
expands to about 5 inches deep (exterior dimensions) and has an
interior capacity of 915 cubic inches or about 15 liters. Karrie is an
ardent vegetarian and environmental activist and was, as such, not happy
about the leather utilized in making The Lauren. The water-resistant
lining has a motorcycle pattern. The storage pockets are well thought
out and include a compartment large enough to accommodate a 13 inch
laptop or a piece of additional protective padding/armour. The MSRP is
$325. I thought this was high but most every woman I mentioned it to (especially
my wife) laughed at me. Apparently a good Tumi backpack/business
tote runs about $675.
Yes, more verification of my cluelessness.
There are some clever design features of The Lauren -
both the shoulder strap system and tote carry straps hide away when not
in use so the bag looks like whatever it is configured for. The
water-resistant cover has a reflective logo on it and also tucks away
when not in use. I only had a couple of issues with the bag: the tab for
the cover unraveled right away and the bonding of the two tote strap
materials was rough and uneven. I'd suggest a sealed end on the tab and
piping or other edging on the straps.
MotoChic backpack/purse is attractive, durable, has concealed reflective
material and is the perfect size to fit my 13Ē laptop into the inner
side compartment. In addition it can hold a lunch, blanket and the
multiple zipper compartments fit everything a purse would carry so you
can eliminate an extra bag. The tote straps are hidden until you need
them and the backpack straps tuck nicely inside their own pocket.
The side open
pockets can hold a reusable water bottle on one side and your cell phone
in the other or a compact umbrella. I had fun discovering all of the
places to hide my belongings.
attached cover is ingenious. It is easy to pull over the bag and fits
nicely in a bottom secret compartment that closes with Velcro. It stays
attached to the backpack at all times so there is no chance of it
falling off. There are even clips on strings so you can attach your
keys to avoid loosing them in the spacious bag.
motorcycle print is a fun highlight.
straps are very comfortable. I love that the bag snaps together at the
top to collapse slightly for smaller loads. The MotoChic is the perfect
size for those of us that want to be prepared for any scenario. It is
not too small and not so large that you donít want to carry it into a
drawbacks I have found is that the straps to carry it like a purse are
not nylon on both sides and should be thicker. They feel flimsy as is. I
had difficulty adjusting the waist and chest straps to make them
smaller.It is made with leather and I will only purchase Vegan items. I
would love a vegan version in black and a white version for the hot
From just about everything I see in the powersports
industry, female riders are a rapidly growing segment of the market. My
direct experiences at dealerships like
Scooterville certainly demonstrate this trend. I believe there is an
existing and growing need for riding accessory products specifically
designed for women like The Lauren by MotoChic Gear. If you are looking
for a good do-it-all storage accessory that will fit your
motorcycle/scooter needs, check out MotoChic Gear at